by Carrie Adams | Jan 5, 2022 | Marketing
The acronym SWOT consists of four parts: strengths, weakness, opportunities, and threats. This simplistic approach has helped corporations capitalize on their strengths, improve upon their weaknesses, identify and take advantage of opportunities, and minimize threats... 
by Carrie Adams | May 11, 2020 | Marketing
Every industry has been struggling since the coronavirus became global news. From the time the virus began and was isolated to China, manufacturing and B2B services took a hit as imports were halted and trade shows were canceled all over the United States. Since... 
by Carrie Adams | May 5, 2020 | Marketing
With the current state of the world more and more people and businesses are flocking to live streaming, and while some are doing it with great success many aren’t quite prepared for everything that it entails. Our team at Adams Media Group are experts in the live... 
by Carrie Adams | Apr 1, 2020 | Marketing
The COVID-19 pandemic has wrought fear and uncertainty for both customers and businesses. The right way forward has never been less clear. For some types of businesses, this is not easy to grapple with or plan for, and it’s a question on how to even keep the... 
by Carrie Adams | Mar 19, 2020 | Marketing
The effects of the coronavirus are not going to be merely from the shutdown. The economic effects are going to stay with us for a whole yet. For a B2B company, this is especially concerning. You rely on the continuing success or expansion of other businesses. You also... 